Mentor to Charlie Kirk and father of modern cheerleading dies after ‘freak’ accident

Jeff Webb, the influential figure behind modern cheerleading and an early mentor to Charlie Kirk, has died at the age of 76 following a tragic pickleball accident.

Webb passed away after suffering a serious head injury during a fall while playing pickleball, according to reports from Cheer Daily. The accident occurred two weeks before his death, and he remained on life support until his family made the decision to withdraw care.

A Lasting Impact on Cheerleading

Webb was widely recognized as a driving force in the evolution of competitive cheerleading. After founding Varsity Spirit in 1974 at just 24 years old, he helped transform the activity into a structured and globally recognized sport.

Entrepreneur Jeff Webb discusses building his cheerleading empire. (Image Credit: YouTube)

His influence reshaped routines, introducing more athletic elements such as tumbling, pyramids, partner stunts, and choreographed performances set to music. Over time, his work contributed to the sport’s rapid growth across the United States and internationally.

In a statement following his death, Varsity Spirit credited Webb with leaving a lasting imprint on generations of athletes and coaches. The company also noted his involvement with the International Cheer Union, which achieved full recognition by the International Olympic Committee in 2021.

“Jeff played a pivotal role in shaping cheerleading as it exists today,” the organization said, highlighting the broad reach of his contributions.

Mentor to Charlie Kirk and Political Influence

Beyond his work in sports, Webb was also active in conservative political circles and became known as an early mentor to Turning Point USA founder Charlie Kirk.

According to the Arroe Collins Like It’s Live podcast, Webb helped guide Kirk during the early stages of his rise, offering support and insight into public engagement and leadership.

Webb later spoke openly about Kirk’s abilities and influence. Reflecting on their first meeting in Atlanta, he described an immediate connection and praised Kirk’s personal qualities.

“He was an incredible listener,” Webb said, adding that Kirk possessed “charisma,” “a great sense of humor,” and a strong dedication to his work.

Following Kirk’s death on September 10, Webb told Real America’s Voice that the country may have lost a future president, emphasizing the impact Kirk had on young conservatives across the nation.

Tributes and Final Recognition

Turning Point USA paid tribute to Webb in a nearly ten-minute video released after his passing, describing him as a visionary figure who shaped generations of leaders.

“A dear friend to Turning Point USA and Charlie. He will be greatly missed,” the organization said.

Webb’s legacy spans both athletics and political mentorship, with his influence felt in cheerleading communities and conservative youth movements alike.